6/12/07

Street Smarts

It seems like one of the favorite stories publications are writing about right now (besides Paris Hilton going to jail) is the alleged housing slump. The power that the press has to determine housing prices is amazing.

The part that seems to be missing from all of the stories though is that simply put, housing should be based on supply and demand - shelter is a basic need and there is only so much all of us can or afford.

I've been working with one of my favorite builders in Tucson this week and their market has been hot particularly hard by the housing slow down. National builders came in to make a killing in a hot market and have left just as quickly.

A great home is a great home and for many people is a life long decision. Buyers need to remember that they aren't buying something they can walk away from in six months if they change their minds - a partnership needs to be developed between the builder and the buyer.

Canoa has done a tremendous job with this. They are a smaller builder, but have been building in this market thru the good and bad times and consistently build a home anyone (including myself) would be thrilled to own. There sales team takes the time to get to know the new families and help them choose the perfect home for their lifestyle, and design their homes around the lifestyles that suit their homes and their communities.

The next time a builder starts "throwing money" at you to buy one of their homes, think about if you are making your long term decision because of short term incentives, or because it is the home of your dreams.