5/30/12

ROC USA Helps To Make The American Dream Achievable

As a Lifestylist® I spend a lot of time tracking trends and listening to people's dreams and realities. One of the biggest dreams a person often has is a home of their own, and that dream comes in all shapes and sizes.
Land lease communities are a great way to own a home of your own on a budget, but a lot of potential homeowners are afraid of the fact that they don't own the land that their new home is sited on.
When I attended the recent MHI Congress and Expo I was introduced to Paul Bradley and the ROC USA team, and loved having the chance to speak with them and to learn more. ROC stands for Resident Owned Communities, and they help residents of land lease communities buy their communities and own a part of it. I was fascinated to learn that they are a non profit, and loved that the first thing that they do with their homeowners is to choose a new name for their community and start the re-branding process.
NPR and "All Things Considered" recently featured ROC USA on their broadcast, and you can see our interview with the ROC USA team on Lifestylist.com.

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