We just got back from The International Builder's Show where we finally were able to debut The New American Home that we were chosen to be the Lifestylists for. It was a busy, exciting time and now I can finally get back to sharing all of the exciting trends and ideas that were shared at the show.
I've been asked what I thought was the best marketing campaign and presentation by an exhibitor, and I have to say hands down it had to be Behr Paints this year. I received an invitation in the mail before the show to come by their booth and pick up a great gift, and I would also receive a pass to be able to visit their hospitality suite and enjoy free food and beverages during the show. Considering a latte cost me $8.00, taking advantage of their hospitality kept my expenses down, and it was a great area to get a feel of what others thought about the show.